Let’s be real — ZoomInfo’s solid, but that price tag? Oof. I’ve been deep in the B2B trenches for years, and 2025 is finally the year we’ve got solid ZoomInfo competitors worth shouting about. I’m talking B2B Leads Database Providers that are actually affordable, fast, and not stuck in 2016 UX design.
Here’s my no-BS breakdown of the best Lead Generation Tools I’ve used this year.
1. RocketReach – Clean, Simple, Gets the Job Done
Core Features:
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Search by name, company, title — super intuitive.
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Decent email + phone number accuracy.
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Chrome extension works well with LinkedIn.
What I Liked:
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UI is clean AF. Zero learning curve.
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Cheap starter plan — good for solopreneurs and small teams.
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Great for fast email lookups without bloated CRM stuff.
What I Didn’t Like:
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Not amazing for bulk prospecting. It’s more sniper, less shotgun.
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Email accuracy drops for obscure industries.
Pricing:
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Starts around $39/mo. Not bad at all.
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Pay-per-credit system. Good if you’re not doing massive outreach.
Bottom Line:
If you’re just trying to build a list of decision-makers fast, RocketReach is a solid pick in the B2B lead generation space. No fluff, just data.
2. Kaspr – Europe’s Hidden Gem
Core Features:
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Strong EU B2B database (GDPR-friendly, too).
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Auto-enrichment on LinkedIn with one click.
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Zapier + HubSpot integrations.
What I Liked:
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Legit phone number hit rate (better than most).
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Real-time enrichment is slick.
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Great if you’re prospecting in France, Germany, UK.
What I Didn’t Like:
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Not as strong in the US market.
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Bit slow on bigger exports.
Pricing:
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Starts around €30/mo.
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You’ll need to go up a tier for full CRM integrations.
Bottom Line:
Great tool for sales teams targeting European business leads. One of the most underrated Lead Generation Companies out there IMO.
3. LeadIQ – Best for Outbound SDR Teams
Core Features:
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Syncs with Salesforce, Outreach, Salesloft.
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Chrome extension is 🔥 for LinkedIn.
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Built-in cadence tools (not just a contact scraper).
What I Liked:
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Amazing workflow for SDRs.
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Real-time prospecting with instant sync.
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Solid on tech companies and fast-growing startups.
What I Didn’t Like:
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UI can get laggy with bigger lists.
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Enrichment can miss titles sometimes.
Pricing:
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Starts around $75/user/month.
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Higher tiers unlock better integrations + data refreshes.
Bottom Line:
If your outbound game is strong and you’re scaling, LeadIQ is easily one of the best B2B Lead Generation Tools in 2025.
4. Apollo.io – My Go-To All-in-One
Core Features:
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Massive lead gen database + outreach platform.
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Enrichment, emails, sequences, analytics — all in one place.
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Smart filters and buyer intent data (🔥).
What I Liked:
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Honestly? It does everything. Like, ZoomInfo-level everything.
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Built-in email sequences save me time + cash.
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Great data quality across the board.
What I Didn’t Like:
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Learning curve is steeper than others.
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UI updates can be buggy post-release.
Pricing:
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Free plan is shockingly good.
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Pro plan around $49/mo/user — best value for full-stack sales.
Bottom Line:
Apollo is the best value ZoomInfo alternative. It’s a full CRM, Sales Engagement Tool, and B2B Contact Database rolled into one. My fave by far.
5. SalesIntel – B2B Data with a Human Touch
Core Features:
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Human-verified B2B contacts (huge win).
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Intent data & technographics built in.
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Enrichment and firmographics across U.S. biz leads.
What I Liked:
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Super accurate — fewer bounces than most.
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Weekly updated data. You’re not chasing ghosts.
What I Didn’t Like:
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UI feels old-school.
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More expensive than competitors if you’re not a big team.
Pricing:
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Custom quotes — you’ll have to talk to sales.
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Definitely more “enterprise” than “startup.”
Bottom Line:
If accuracy is everything for your outbound motion, SalesIntel’s data quality is elite. Legit B2B Lead Generation Company.
6. LeadSwift – Fresh but Promising
Core Features:
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Scrapes business leads fast via Chrome.
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Email finder + phone lookup with basic enrichment.
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Lead scoring and segmentation built in.
What I Liked:
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Simple to use. Not bloated with features.
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Affordable for solo founders and freelancers.
What I Didn’t Like:
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Smaller database than big players.
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Support is slow when you need help.
Pricing:
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Around $49/mo — not bad for what you get.
Bottom Line:
Solid up-and-comer in the Lead Generation Databases game. Light, fast, and gets the job done if you’re not chasing enterprise.
7. LeadScrape – Bulk Leads on Demand
Core Features:
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B2B email database across multiple industries.
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Bulk list downloads by region, vertical, size.
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Local business data is strong.
What I Liked:
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Great for offline industries and local targeting.
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One-time purchase model (rare these days).
What I Didn’t Like:
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Data can feel stale in niche markets.
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No real-time enrichment or CRM sync.
Pricing:
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One-time purchase (~$200+), no monthly sub. Big W if you hate recurring charges.
Bottom Line:
Perfect if you need massive lists fast without overpaying. A bit old-school, but solid for certain use cases.
8. Skrapp.io – Email Hunter for LinkedIn Pros
Core Features:
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Chrome extension for LinkedIn scraping.
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Real-time email finder and verifier.
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Basic CRM export (CSV, integrations).
What I Liked:
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Ridiculously easy to use.
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Great for freelancers or solo SDRs.
What I Didn’t Like:
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Not accurate for lesser-known companies.
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UI needs a glow-up in 2025.
Pricing:
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Free plan available. Paid plans start around $49/mo.
Bottom Line:
Lightweight lead gen tool. Ideal if you’re LinkedIn-heavy and just need verified emails.
9. Snov.io – Swiss Army Knife for Cold Outreach
Core Features:
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Prospecting, drip email campaigns, tracking, CRM — all built-in.
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Email finder, verifier, and warm-up.
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Great for solo marketers.
What I Liked:
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Everything under one roof.
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Great for startups with small sales teams.
What I Didn’t Like:
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UX can get clunky on bigger projects.
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Data quality is a mixed bag.
Pricing:
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Free tier available. Paid from $39/mo and scales up.
Bottom Line:
If you want a cold outreach suite without paying for 5 tools, Snov.io is low-key powerful.
10. GetProspect – Simple Email Finder, Works Fast
Core Features:
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Chrome extension for real-time prospecting.
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Filters by location, industry, size, etc.
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Export to HubSpot, Salesforce, Pipedrive.
What I Liked:
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Clean interface. Fast results.
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Great for freelancers and virtual assistants.
What I Didn’t Like:
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Not much in terms of deep enrichment.
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Email validation can be hit-or-miss.
Pricing:
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Free plan included. Paid from $49/mo.
Bottom Line:
Perfect if you just want an easy B2B email finder tool without all the noise.
11. TaskDrive – Done-For-You Lead Research
Core Features:
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Fully managed SDR-as-a-service.
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Human researchers build qualified lead lists.
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Custom criteria, niche targeting.
What I Liked:
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Saves a ton of time. You just get leads.
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Works well for niche targeting (podcasters, SaaS founders, etc.)
What I Didn’t Like:
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Not cheap.
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Turnaround times vary depending on your niche.
Pricing:
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Custom quotes — definitely for teams with budget.
Bottom Line:
If you don’t wanna DIY lead gen, TaskDrive’s one of the best Lead Generation Companies that handles it for you.
12. LeadFuze – Smart Lists on Autopilot
Core Features:
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AI-generated lead lists.
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Filters by role, tech stack, ad spend, etc.
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Syncs with most CRMs and cold email tools.
What I Liked:
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Smart List builder is cool — very hands-off.
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Great technographic and firmographic filters.
What I Didn’t Like:
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Data isn’t always 100% fresh.
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UI could use some love.
Pricing:
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Starts at $147/mo — more premium than others.
Bottom Line:
A bit pricey, but good if you’re a serious outbounder who wants automation with precision.
13. Instantly.ai – Cold Email Automation Beast
Core Features:
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Mass cold email tool with built-in warm-up.
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Inbox rotation to avoid spam folders.
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Analytics, A/B testing, reply detection.
What I Liked:
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Scales outreach like a machine.
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Deliverability is 🔥 with the right setup.
What I Didn’t Like:
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No native data provider — you’ll need to bring your own leads.
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Not a full CRM.
Pricing:
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Starts at $37/mo. Scales with volume.
Bottom Line:
Not a leads database, but if you already have emails, this is one of the best cold outreach platforms out there.
14. Brevo (formerly Sendinblue) – Email + CRM Combo
Core Features:
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Email marketing + basic CRM.
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Contact management, SMS, automation flows.
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Great for B2B newsletters and nurture campaigns.
What I Liked:
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Super intuitive UI.
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Great for post-lead capture nurture sequences.
What I Didn’t Like:
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Not really a prospecting tool.
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No email finder or enrichment features.
Pricing:
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Free for up to 300 emails/day. Paid starts at ~$25/mo.
Bottom Line:
Not a B2B lead gen tool per se, but killer for marketing once you have your leads.
15. Leadzai – AI-Driven Ad Campaign + Lead Gen
Core Features:
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AI-powered Google + Meta ad builder focused on lead gen.
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Landing pages + lead tracking baked in.
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Not just a database — more like a growth OS.
What I Liked:
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Fully automated ad-to-lead funnel. Great for local biz.
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Easy setup — no tech skills needed.
What I Didn’t Like:
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Not built for outbound. It’s inbound-first.
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More B2C-friendly than hardcore B2B.
Pricing:
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Free to try. Paid plans based on ad spend.
Bottom Line:
Cool tool for lead capture via ads, but not a B2B data source. Think growth tool, not scraper.
16. 6sense – The ABM Monster
Core Features:
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Predictive analytics + intent data.
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Account-based marketing orchestration.
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Signals buying stage of leads.
What I Liked:
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Buyer intent insights are scary good.
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Massive enterprise features — feels like a sales crystal ball.
What I Didn’t Like:
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Overkill unless you’re enterprise-level.
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You’ll def need training to use it right.
Pricing:
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Enterprise only — custom quotes.
Bottom Line:
Big brain stuff for ABM teams. Not for startups, but A+ for big B2B sales orgs with budget.
17. Leadfeeder (now Dealfront) – Website Visitor Intel
Core Features:
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Tracks who visits your website and shows company data.
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Connects to CRMs for lead scoring.
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Great for ABM and retargeting.
What I Liked:
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Awesome intent data.
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Super helpful if you get traffic but no conversions.
What I Didn’t Like:
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Doesn’t give contact info — just company details.
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Only works if you’ve got decent web traffic.
Pricing:
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Free basic plan. Paid plans from ~$99/mo.
Bottom Line:
A solid B2B intent tool, not a contact database. Combine with another lead source.
18. UpLead – Clean & Accurate B2B Data
Core Features:
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50M+ B2B contacts. Email + phone verified in real-time.
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CRM integrations, email finder, and enrichment.
What I Liked:
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Quality over quantity. Super low bounce rate.
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Great filtering and segmentation.
What I Didn’t Like:
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Smaller database than ZoomInfo or Apollo.
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No email outreach built in.
Pricing:
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From $74/mo. Pay-as-you-go option is great too.
Bottom Line:
If email accuracy is your religion, UpLead delivers. One of the cleanest B2B Leads Database Providers out there.
19. Lead411 – Real-Time B2B Sales Data
Core Features:
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Trigger events like funding, hiring, tech adoption.
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Verified emails and phone numbers.
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CRM-ready exports.
What I Liked:
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Real-time sales triggers = 🔑 for timing.
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Nice sweet spot between quality + price.
What I Didn’t Like:
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Not the biggest database.
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UI could use a redesign.
Pricing:
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From $99/mo — affordable for SMBs.
Bottom Line:
Awesome for catching leads when they’re ready to buy. Great B2B Lead Generation Tool with strong intent signals.
20. Overloop – Cold Outreach Automation
Core Features:
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Email campaigns, CRM, and prospecting in one.
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LinkedIn automation.
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Built for outbound sales reps.
What I Liked:
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Super smooth automation flows.
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Good analytics on opens, clicks, replies.
What I Didn’t Like:
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Prospecting tool is basic — needs better filters.
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Not a lead database, more like a delivery engine.
Pricing:
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From $49/mo.
Bottom Line:
If you already have the leads, Overloop sends them out like a pro. Clean SDR tool.
21. Hunter.io – The OG Email Finder
Core Features:
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Email pattern finder, verifier, and domain search.
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Browser extension works on LinkedIn + websites.
What I Liked:
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Still one of the fastest tools for quick finds.
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Free tier is surprisingly useful.
What I Didn’t Like:
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No phone data, no enrichment.
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Not for bulk prospecting at scale.
Pricing:
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Free plan. Paid from $49/mo.
Bottom Line:
Perfect for freelancers or marketers scraping small, high-intent lists.
22. Coldlytics – Leads Built by Real People
Core Features:
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Human-researched B2B leads on demand.
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Highly targeted — think niche markets.
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Data includes emails, social links, firmographics.
What I Liked:
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Amazing targeting accuracy.
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You tell them what you want, they deliver.
What I Didn’t Like:
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Takes time — not instant.
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Limited volume compared to automated tools.
Pricing:
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Starts at $299/mo for custom lists.
Bottom Line:
When accuracy matters more than speed, Coldlytics wins. One of the best boutique Lead Generation Companies.
23. Seamless.ai – AI-Powered Lead Search
Core Features:
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Real-time B2B contact discovery.
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Chrome extension + CRM integrations.
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Enrichment, phone, email — the whole pack.
What I Liked:
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Fast and scalable.
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Pretty strong in tech and SaaS verticals.
What I Didn’t Like:
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UX can be glitchy.
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Overhyped a bit — not quite ZoomInfo-level data.
Pricing:
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Free plan available. Pro plans ~ $147/mo.
Bottom Line:
Strong pick for outbound reps. Better for speed than precision.
24. LeadsGorilla – Local Business Focused
Core Features:
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Finds local biz leads w/ emails, phones, reviews, etc.
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Yelp + Google My Business scraping.
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Local SEO tools included.
What I Liked:
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Killer for agencies doing local outreach.
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All-in-one toolkit for local marketing.
What I Didn’t Like:
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Useless for B2B SaaS or enterprise targets.
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Kinda clunky UI.
Pricing:
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One-time fee (~$37–$97 depending on upsells).
Bottom Line:
If you target local plumbers, lawyers, dentists — this one’s a hidden gem.
25. Lusha – Fast, Simple, Everywhere
Core Features:
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Chrome extension scrapes emails/phones off LinkedIn, Salesforce, etc.
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Clean UI, great integrations.
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Great enrichment speed.
What I Liked:
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Super fast + accurate contact data.
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Teams love it — works across departments.
What I Didn’t Like:
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Not the cheapest.
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Free plan is very limited.
Pricing:
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Free to start. Paid from $39/mo/user.
Bottom Line:
Slick and fast. Lusha nails the basics for any B2B Lead Generation Tool stack.
26. Clay – Build Smart Lead Workflows
Core Features:
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Connects 50+ tools to build automated lead workflows.
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Enrich contacts w/ data from multiple sources.
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Great for building hyper-personalized outreach lists.
What I Liked:
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Wildly flexible. You can build magic.
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Scrapes and enriches in bulk.
What I Didn’t Like:
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Bit of a learning curve.
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Not for non-techies.
Pricing:
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Starts around $149/mo.
Bottom Line:
Clay is a data playground. If you’re into workflows + custom stacks, this is your dream tool.
27. Datanyze – Technographics-First Lead Gen
Core Features:
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Focuses on tech stack data for prospecting.
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Chrome extension + email/phone discovery.
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Ideal for SaaS sales teams.
What I Liked:
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You can target leads by tech tools they use (🔥 for SaaS).
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Extension is super fast.
What I Didn’t Like:
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Smaller database.
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Not strong on enrichment or buyer intent.
Pricing:
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From $39/mo.
Bottom Line:
If you’re selling tech to tech, Datanyze is a killer vertical B2B Lead Generation Database.
28. D&B (Dun & Bradstreet) – The OG of Business Data
Core Features:
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Massive database of company and financial data.
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Ideal for credit risk, firmographics, compliance.
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Integrates with big CRMs.
What I Liked:
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Super detailed company insights.
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Great for enterprise targeting + B2B verification.
What I Didn’t Like:
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Not built for cold outreach or speed.
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Requires onboarding/sales call.
Pricing:
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Enterprise pricing only. Bring budget.
Bottom Line:
Not sexy, but rock-solid. If you need deep business data or compliance info, D&B’s the gold standard.
Final Take
There it is — the full rundown of 28 ZoomInfo alternatives worth your time in 2025. From local lead tools to AI-driven enrichment, email finders to ABM monsters, you’ve got every angle covered.
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💰 On a budget? → Skrapp, Hunter, LeadScrape
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🧠 Want intent + enrichment? → Lead411, Apollo, Seamless.ai
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📊 Doing enterprise ABM? → 6sense, SalesIntel, D&B
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🛠 Building custom workflows? → Clay, Coldlytics
Still stuck? Ping me — I’ve tested them all and can help you pick the right stack for your hustle.
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